That alone does not make you a guerrilla marketer though. Today’s podcast is on the 19 Guerrilla Social Media Marketing Secrets you must consistently apply to truly reap the rewards as a social media guerrilla.

This podcast was created and produced by Shane Gibson.

Shane Gibson is Chief Social Officer for Socialized! a social media, training, and intelligence, and seminar company. He is also co-author of Guerrilla Social Media Marketing and Sociable!

Contact Shane Gibson
http://socialized.me@ShaneGibson on Twitter
shane@socialized.me
604-351-2328

Here’s the slideshare version:
The Facebook Advertising Job Experiment

1. John Rob author of Brave New War (@johnrobb) Shares with us some guerrilla weapons that can help execute complex business strategy and processes without traditional business structures in.
2. Stephanie @stooffi shares a great guerrilla social media story about 3M on the Penn Olson blog.
3. Stephan Spencer @sspencer talks about the Danger of Overusing Online Guerrilla Social Media Tactics. It’s an interesting piece – he veers from our definition of guerrilla marketing but the post is really worthwhile reading. Especially for those who are obsessed with tactics and forget the principles.
4. Why Guerrilla Marketing is More Relevant Than Ever by Christian Jurinka (@attackmarketing)
5. How Blenz Coffee (@blenzcoffee) used Hyper-Local Guerrilla Social Media Marketing to beat the big guys.
6. 19 Guerrilla Social Media Marketing Secrets
7. A great blog post by Kate Holmes focusing on Social Media ROI and includes some guerrilla social media anecdotes from the Boston Interactive Blog (@bsinteractive)

What are your favorite guerrilla social media marketing success stories? Post a link or tweet us if you would like to submit a guest post.

Cheers,

Shane Gibson
@shanegibson

Shane Gibson will be touring several cities in Canada this month and will also be available to speak to your association or Meetup group on Guerrilla Social Media Marketing as he travels.

About Shane Gibson:

Shane Gibson is the author of three books and has spoken to over 100,000 people on stages in Canada, USA, South Africa and South America. Blogging since 2002 and podcasting since 2004 Shane is an innovator in using the social web to build community and drive profits. He also believes that getting real and taking those relationships offline is vital — so join us for a pint and invite your online connections to meet you in person and get Sociable!

Events:

November 17th 2010 – Guerrilla Social Media Marketing – Toronto, ON Hosted by The Toronto Board of Trade – Media Sponsor Techvibes.com

Details:

Guerrilla Social Media Marketing;
TURN YOUR SOCIAL MEDIA MARKETING EFFORTS INTO PROFITABLE GUERRILLA CONQUESTS

In today’s dynamic market environment, it’s important to differentiate your business and capture the attention of your audience. Join Shane Gibson, co-author of Guerrilla Social Media Marketing and Sociable! to learn how to ensure your business stands out from the crowd.

This unique session will offer you insight into:

* The top ten attributes of a guerrilla social media marketer
* How to tap into large influential networks online and offline
* The power of nano-casting and nano-marketing
* How to develop and manage a social media marketing campaign
* Five strategies to help you maximize social media ROI

Click here to register for this event
Address:
Radisson Hotel Toronto East
55 Hallcrown Place
Toronto, ON
M2J 4R1
For more information, click here to download the event PDF.

November 22nd 2010 – Calgary Guerrilla Social Media Marketing Book Launch and Social Mixer. Media Sponsor Techvibes.com

Details:

If you want to know what happens when Guerrilla Marketing meets Social Media please join us in Calgary’s business and social media community for a unique book launch event and social mixer hosted by Shane Gibson, author of the new book Guerrilla Social Media Marketing.

Register on Facebook: http://www.facebook.com/event.php?eid=170754506275099&index=1

Register on EventBrite: http://guerrillamarketingcalgary.eventbrite.com/

November 25th 2010 – Vancouver Guerrilla Social Media Marketing Book Launch and Social Mixer – Media Sponsor Techvibes.com

Details:

If you want to know what happens when Guerrilla Marketing meets Social Media please join us in Vancouver’s business and social media community for a unique book launch event and social mixer hosted by Shane Gibson, author of the new book Guerrilla Social Media Marketing.

Register on Facebook: http://www.facebook.com/event.php?eid=137198492998189

hRegister on EventBrite: http://guerrillamarketingvancouver.eventbrite.com

For sponsorship, media and volunteer details please contact:

Rina Chong
Facebook: Rinaisan Angel
Mobile: 604.561.8908

Email: rinakbi@gmail.com
Twitter: @rinachong/@shanegibson

Important note: We are looking for Meetup.com organizers and Tweetup hosts for more launch party events in Calgary, Vancouver, Regina, Montreal, Halifax and Toronto (GTA). Send us an email or a tweet if you’re interested in helping or hosting an event.

November 29th, Toronto, ON – Shane Gibson speaks on Guerrilla Social Media Marketing at the Real Estate Marketing Summit

This one-day educational conference has been designed by Realtors® and for Realtors® who want to grow their business online.

Realtors® are also eligible to earn 3 CE credits during the conference!

Mortgage brokers, lawyers, accountants, service providers and other real estate professionals and are also welcome to participate to better understand how online and social media marketing can be used to grow their business.

Register and read more by clicking here.

Guerrilla Social Media Marketing Free Download Chapter 5

Slideshare.net

We discuss:

• nano-markets
• nano-casting
• FourSquare
• Meetup.com
• Twitter Search
• And of course guerrilla tactics for each of these concepts and guerrilla social media weapons.